Who we are
About Sift Beauty
Sift Beauty is an independent, India-focused guidance project that turns skincare and haircare concerns into small, evidence-led routines.
Reviewed 5 September 2026
What we do
We separate safety, evidence, formula verification, product fit, routine design, and commerce so that no single signal can quietly distort the answer. Users choose a concern, answer only the questions that change safety or fit, and receive a practical routine with order, frequency, realistic expectations, and clear stop conditions.
How we are funded
Some outbound merchant links may earn a commission. That relationship is technically isolated from ranking: commission rates, campaigns, and advertiser identity never enter the recommendation service. Offers are attached only after the recommendation is fixed.
Scope and limits
Sift provides cosmetic-care guidance, not medical diagnosis, prescription advice, emergency care, or a clinician relationship. We say so clearly when a claim cannot be verified or when self-care is not the safest next step.